Klaviyo

The Klaviyo connector brings email and SMS performance into shared memory and lets the retention division draft campaigns and flows. Nothing sends without your tap, drafts queue as decisions for review.

What it brings in

• Campaign and flow performance, opens, clicks, revenue.
• Lists and segments, kept in sync with your audience.
• Subscriber profiles and engagement history.

Drafting, not sending

Retention can draft a campaign, propose a segment, or adjust a flow, all grounded in shared memory. Each lands in the decision queue. You review the copy, the audience, and the timing, and approve before anything reaches a customer.

Connecting

1. 01Open Settings → Connectors → Klaviyo.
2. 02Authorise with your Klaviyo account.
3. 03Atlas pulls recent performance so retention has context.
4. 04Enable sending when you’re ready to let approved drafts go out.